photography that moves
because everyone has a story to tell
We take a film-making approach to videography using a creative framework spanning all aspects of the pre-production, production and post-production processes. From ideation to script writing, story-boarding to voice-overs, creative design to filming, we take care of everything!
COMMON VIDEO FORMATS
In-studio or in-field action edited and blended with graphics, titles, and audio supported by live narration or voice over.
Animated videos combined with text, audio, graphics, and voice-over to unfold your story in an entertaining format to keep attention.
THE BEST VIDEO FORMAT
maybe it;s not that simple
When it comes to making videos, seldom do we have a 'go to' format or style to rely on. There are several components common to all videos; scenes with moving subjects or elements, people speaking or voice-overs, titles and other graphics, sounds and background music.
Every video is different because every video has its own unique story to tell. The format of a thirty-second video will likely differ from a three-minute video; a social media post will differ greatly from an explainer video used in marketing campaign.
That's why we start with your objectives, audience and message. We weigh the pros and cons, strengths and weaknesses, of every possible creative approach and how best to use these, or some of these, components in designing a video format that will accomplish your objectives.
So there's not necessarily a 'best video format', but instead the correct video format to produce a professional video that will best tell your story. Learn more about our process below.
FOR EVERY VIDEO REQUIREMENT
Real Estate Tours
Family & lifestyle
and beyond imagination ...
HOW WE DO IT
the devil is in the detail
There's more to making a professional video than recording footage on a high technology camera or camcorder. There's a huge creative element, extensive planning and preparation and usually a whole lot of graphic design and editing.
Complete the discovery process to establish objectives and prepare a creative brief
script writing, consultation
finalize the storyboard and video format
confirm resources, lighting, audio
Develop video assets on-location and in-house
voice-over, audio, sound track
develop titles, graphics, animation
Pull together raw video, animation, graphics and other assets into editing software
map video to original storyboard and script
clean-up clips, animation, graphics. transitions
review, edit, review .... repeat as needed